Citizens
Why the Key to Fixing Everything is All of Us
Jon Alexander, Ariane Conrad
- English
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Citizens
Why the Key to Fixing Everything is All of Us
Jon Alexander, Ariane Conrad
«Äböüt Thïs Böök ö ñ»
MCKINSEY TOP 5 RECOMMENDED READ
'An underground hit' – Best Politics Books, Financial Times
' Jon has one of the few big ideas that's easily applied ' –Sam Conniff, Be More Pirate
'A wonderful guide tohow to be human in the 21st Century' – Ece Temelkuran, How to Lose a Country: the Seven Steps fromDemocracy to Dictatorship
Description
Citizens opens up a new way of understanding ourselvesand shows us what we must do to survive and thrive asindividuals, organisations, and nations.
Over the past decade, Jon Alexander's consultancy, the New Citizenship Project, hashelped revitalise some of Britain's biggest organisations including the Co-op, the Guardian and the National Trust. Here, withthe New York Times bestselling writer Ariane Conrad, he showshow history is about to enter age of the Citizen.
Because when our institutions treat people as creative, empowered creatures ratherthan consumers, everything changes.
Unleashing the powerof everyone equips us to face the challenges of economicinsecurity, climate crisis, public health threats, and polarisation.
Citizens is an upbeat handbook, full of insights, clear examplesto follow, and inspiring case studies, from the slums of Kenyato the backstreets of Birmingham – and a foreword by Brian Eno.
It is the perfect pick-me-up forleaders, founders, elected officials – and citizens everywhere. Organise and seize the future!
Reviews
'Society is like an out of control house party – eating, drinking andconsuming everything. Jon is the organiser of the campfire gatheringbehind the party. It's calm and welcoming and you won't want to leave.In Citizens, Jon and Ariane show how to leave the burning house of theConsumer Story and join the campfire that is the Citizen Story.'– Stephen Greene, CEO of RockCorps and founding Chair of NationalCitizen Service UK
'The belief that every single one of us has both the potential and thedesire to make the world better drives me every day, in everything I do.In Citizens, Jon shows how taking that belief as a starting point reallycould transform our world. This is a truly powerful book, in everysense of the word.' - Josh Babarinde, Forbes 30 Under 30 Social Entrepreneur
'Every great transformation requires a new story. A story that revealsnew possibilities and points toward an optimistic alternative to thecurrent situation. Citizens presents just such a story and if we respondto its challenge we may just manage to navigate our way out of themess we have created for ourselves.' – Tim Brown, Chair of IDEO and author of Change By Design
'Jon is working with a set of ideas and tools that have the potential tochange politics forever. In fact, they could change everything forever.' – Ian Kearns, Founder and Trustee, European Leadership Network
' Citizens is a powerful and intriguing contribution to the search for agenuinely sustainable future. I am particularly interested in how theCitizen Story might help businesses to engage more fully with theiremployees and customers to accelerate sustainability and might alsohelp businesses to become more transparent and accountable.' – David Grayson, Emeritus Professor of Corporate Responsibility atCranfield University School of Management and co-author of TheSustainable Business Handbook
'The shift from consumer to citizen is a truly big idea. If you're in aposition of strategic influence, I strongly recommend you engage withthis and consciously explore what it might mean for your organisation.' – Dame Fiona Reynolds DBE, Former Director General, National Trust, and Trustee, BBC
'There is such a thing as an idea whose time has come. This is that idea.' – James Perry, Board Member, B Lab Global, and Founding Partner, Snowball Investment Management
About the Authors
JON ALEXANDER began his career withsuccess in advertising, winning theprestigious Big Creative Idea of the Yearbefore making a dramatic change.
Driven by a deep need to understand theimpact on society of 3, 000 commercialmessages a day, he gathered three Mastersdegrees, exploring consumerism and itsalternatives from every angle.
In 2014, he co-founded the New CitizenshipProject to bring the resulting ideas intocontact with reality. In Citizens, he is readyto share them with the world.
ARIANE CONRAD has built a careerturning big ideas into books that changethe world. Known as the Book Doula, shehas co-written several New York Times bestsellers.
BRIAN ENO is an artist, philosopherand Citizen who has played a critical part inBritish culture since the early 1970s. He isa deep believer in the power of ideas and thepossibility of a better world, beliefs whichmanifest both in his audio and visual art, andin his deep engagement with social, politicaland environmental issues.