Persuade
eBook - ePub

Persuade

The 4-Step Process to Influence People and Decisions

Andres Lares, Jeff Cochran, Shaun Digan

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Persuade

The 4-Step Process to Influence People and Decisions

Andres Lares, Jeff Cochran, Shaun Digan

Book details
Table of contents
Citations

About This Book

Transform your ability to persuade and negotiate with this practical new resource

In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan PhD deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting.

In this important book you'll discover:

  • Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions
  • Real world examples and practical exercises to illustrate and practice the concepts discussed
  • A fun yet rigorous approach of a complex subject that can be practically applied in any business situation

Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities.

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Information

Publisher
Wiley
Year
2021
ISBN
9781119778721
Edition
1
Topic
Personal Development
Subtopic
Negotiation

Table of contents

    Citation styles for Persuade

    APA 6 Citation

    Lares, A., Cochran, J., & Digan, S. (2021). Persuade (1st ed.). Wiley. Retrieved from https://www.perlego.com/book/2664146/persuade-pdf (Original work published 2021)

    Chicago Citation

    Lares, Andres, Jeff Cochran, and Shaun Digan. (2021) 2021. Persuade. 1st ed. Wiley. https://www.perlego.com/book/2664146/persuade-pdf.

    Harvard Citation

    Lares, A., Cochran, J. and Digan, S. (2021) Persuade. 1st edn. Wiley. Available at: https://www.perlego.com/book/2664146/persuade-pdf (Accessed: 25 September 2021).

    MLA 7 Citation

    Lares, Andres, Jeff Cochran, and Shaun Digan. Persuade. 1st ed. Wiley, 2021. Web. 25 Sept. 2021.