Digital Transformation and Innovation in Tourism Events
eBook - ePub

Digital Transformation and Innovation in Tourism Events

Azizul Hassan, Azizul Hassan

  1. 272 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Digital Transformation and Innovation in Tourism Events

Azizul Hassan, Azizul Hassan

Book details
Table of contents
Citations

About This Book

The pandemic has accelerated the digital transformation in tourism and there has been a surge in new, innovative digital initiatives to help tourism businesses. This book provides a comprehensive treatment of the nature of tourism, events and practices in the digital context.

The book looks at how technology has transformed tourism in destination branding, marketing, content marketing, sustainable tourism development and tourism events. It examines the impact of digital transformation on emotions, experiences, information technology tools and marketing techniques.

The book will be a useful reference to those researching on tourism, culture, hospitality and marketing and as well as destination planners, managers of tourism destination marketing organizations, regulators, standards and certification bodies, local tourism board authorities and policy makers.

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Yes, you can access Digital Transformation and Innovation in Tourism Events by Azizul Hassan, Azizul Hassan in PDF and/or ePUB format, as well as other popular books in Business & Hospitality, Travel & Tourism Industry. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Routledge
Year
2022
ISBN
9781000596618
Edition
1
Topic
Business
Subtopic
Hospitality, Travel & Tourism Industry
Index
Business

Table of contents

    Citation styles for Digital Transformation and Innovation in Tourism Events

    APA 6 Citation

    Hassan, A., & Hassan, A. (2022). Digital Transformation and Innovation in Tourism Events (1st ed.). Routledge. Retrieved from https://www.perlego.com/book/3463291 (Original work published 2022)

    Chicago Citation

    Hassan, Azizul, and Azizul Hassan. (2022) 2022. Digital Transformation and Innovation in Tourism Events. 1st ed. Routledge. https://www.perlego.com/book/3463291.

    Harvard Citation

    Hassan, A. and Hassan, A. (2022) Digital Transformation and Innovation in Tourism Events. 1st edn. Routledge. Available at: https://www.perlego.com/book/3463291 (Accessed: 8 July 2024).

    MLA 7 Citation

    Hassan, Azizul, and Azizul Hassan. Digital Transformation and Innovation in Tourism Events. 1st ed. Routledge, 2022. Web. 8 July 2024.