Franchising Strategies
eBook - ePub

Franchising Strategies

The Entrepreneur’s Guide to Success

Ed Teixeira, Richard Chan

  1. 200 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Franchising Strategies

The Entrepreneur’s Guide to Success

Ed Teixeira, Richard Chan

Book details
Table of contents
Citations

About This Book

A comprehensive and accessible companion to a proven business model, this book shows how to franchise an existing business, supported by case studies, data, and research reports on the franchise industry.

For small to medium sized businesses, franchising can lead to successful and profitable growth, and plays an important role within the US economy. Utilizing a proprietary dataset with the most up-to-date statistics regarding a range of franchising trends, this analytical guide is based on management research frameworks that will lead to better understanding of a range of franchising strategies. Issues covered include:

  • The franchising business model, including its history, economic impact, and regulations



  • Critical factors that significantly influence franchising success, enabling a comprehensive feasibility analysis of franchising potential or existing business ideas



  • Implementation components of franchising strategies, such as different franchise structures, regional development plans, and future trends



With its clear focus and practical orientation, this book will be a valuable resource for entrepreneurs, as well as undergraduate and postgraduate students, interested in acquiring the knowledge, skills, and abilities to succeed in franchising.

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Information

Publisher
Routledge
Year
2022
ISBN
9781000602517
Edition
1
Topic
Business
Subtopic
Franchises
Index
Business

Table of contents

    Citation styles for Franchising Strategies

    APA 6 Citation

    Teixeira, E., & Chan, R. (2022). Franchising Strategies (1st ed.). Routledge. Retrieved from https://www.perlego.com/book/3483890 (Original work published 2022)

    Chicago Citation

    Teixeira, Ed, and Richard Chan. (2022) 2022. Franchising Strategies. 1st ed. Routledge. https://www.perlego.com/book/3483890.

    Harvard Citation

    Teixeira, E. and Chan, R. (2022) Franchising Strategies. 1st edn. Routledge. Available at: https://www.perlego.com/book/3483890 (Accessed: 5 July 2024).

    MLA 7 Citation

    Teixeira, Ed, and Richard Chan. Franchising Strategies. 1st ed. Routledge, 2022. Web. 5 July 2024.